As society has evolved and more technology has been created, it’s harder than ever to get the recommended minimum of 7 hours of sleep each night. Maybe you lie awake on your phone scrolling through social media feeds or just have a hard time turning off a series you are binge watching. To accommodate these habits, the supplements for sleep market has exploded to provide easily consumed, OTC sleep aids.
Vitamins and supplements play a critical role in helping millions of Americans achieve their beauty sleep and wake up with enough energy to power through their day. However, while there are many different options a manufacturer can take, one ingredient may not work as well as another for some. The important part is finding out what your target market is looking for in a sleep aid and then formulating your product around that demand.
Unless your target market has a pre-existing sleep condition that limits their chances of achieving the optimal levels of sleep, there’s a good chance that one of the major supplement types will be a good fit. In many cases combining these ingredients together or adding stress relief ingredients can create a well-rounded product that meets the needs of many instead of just a few. Some ingredients commonly found in supplements for sleep include:
- Melatonin – Usually considered the penultimate supplement for sleep, melatonin has developed a loyal following in recent years. This natural hormone is already naturally produced by the body to determine sleep and wake cycles.
- Valerian Root – In ancient times, Greeks and Romans used valerian root to treat anxiety; however, modern research shows that valerian root may play a crucial part in increasing GABA. In theory, this means that supplementation of this ingredient allows for better sleep quality.
- Theanine – Unlike melatonin, theanine doesn’t function primarily as a sleep aid. This ingredient is often utilized for its calming effects to encourage relaxation to fall asleep easier and relax after a long day.
Why JW Nutritional for Supplement Manufacturing?
JW Nutritional can manufacture a wide variety of supplement to suit the needs of your customers. With the inclusion of our complete packaging solutions including bottles with lid closures, sachets, stick packs and zip-seal bags, clients can receive a complete product that is ready for order fulfillment. If you are interested in the vitamin manufacturing services we offer, please contact us today!